Plant a tree with your smartphone! Without any cost to you (yup, it’s FREE), simply download the iPhone or Android TREE PLANET app and click to plant a tree around the world.
Kim Hyung-soo, the environmentally-conscious entrepreneur, has chosen to leave his mark by literally planting trees for a living. The 25-year old created the ad-supported smartphone game that converts each player’s virtual tree into a real one.
As of September last year, 250 trees had been planted in Indonesia, and an additional 1500 in the DMZ between South and North Korea through Tree Planet. It has also collected a good handful of credible endorsements, including:
- Selection as the G20 Seoul Summit’s official app (2010)
- Partnership with the United Nations Convention to Combat Desertification (UNCCD)
- Partnership with the United Nations Children’s Fund (UNICEF)
- First place in Social Venture Competition Asia (2010)
- Third place in Global Social Venture Competition (2011)
The future of social enterprise via social media and networks is branching out!
I have not checked out the app yet, because I recently parted with my Blackberry and am using a non-smartphone (yes, I can still function). Therefore, test it out and report back - thank you!
P.S. Tree Planet is Korea-based, therefore the website, which isn’t the easiest to navigate, is not entirely in English however Google translate is very handy.